C. A. Walker Research Solutions: Los Angeles Market Research Company

WHAT WE DO FOR YOU

• Full service marketing research

• Customized to meet your objectives

• Quantitative & Qualitative

• Local, nationwide or international

• Delivered with a timely, solutions-based focus

Ranging from comprehensive, sophisticated strategic programs, to quick, simple ad hoc studies...we have your solutions.

METHODOLOGIES / TYPES OF STUDIES

There is an unlimited variety of studies and uses. Although we perform many types, our expertise really shines in these areas:

Strategic Research

• Market Segmentation
• Brand Image/Equity
• Positioning
• Advertising Development

Surveys

• Attitude, Awareness & Usage
• Tracking Research
• Customer Satisfaction
• Media Weight/Effectiveness Evaluation

Testing

• Advertising Tests
• New Product Evaluation/Optimization
• Product/Package/Logo Testing
• Website Usability

Qualitative Research

• Focus Groups
• In-depth Interviews
• Dyads/Triads/Quads
• Laddering