What We Do For You
- Full service marketing research
- Customized to meet your objectives
- Quantitative & Qualitative
- Local, nationwide or international
- Delivered with a timely, solutions-based focus
Ranging from comprehensive, sophisticated strategic programs, to quick, simple ad hoc studies…we have your solutions.
Research Methodologies | Types of Studies
There is an unlimited variety of studies and uses. Although we perform many types, our expertise really shines in these areas:
- Market Segmentation
- Brand Image/Equity
- Positioning
- Advertising Development
- Attitude, Awareness & Usage
- Tracking Research
- Customer Satisfaction
- Media Weight/Effectiveness Evaluation
- Advertising Tests
- New Product Evaluation/Optimization
- Product/Package/Logo Testing
- Website Usability
- Focus Groups
- In-depth Interviews
- Dyads/Triads/Quads
- Laddering