C.A. Walker’s principals are research leaders on the forefront of the industry. They have top-notch market research experience, most with graduate or post-graduate degrees. Most important though, is their ability to help you triumph over your real-world challenges.

Sam Weinstein

President & CEO
Sam is responsible for the day-to-day business of C.A. Walker Research Solutions, overseeing all operational aspects of the firm. With his expertise in the entertainment industry, he actively fosters and maintains key relationships with major entertainment clients. In addition, he retains responsibility for most motion picture research.

Bringing his vision and leadership to the firm, Sam continues to drive new technologies, applications and above all, results. He has been with C.A. Walker for over fifteen years, building on his prior business and research experience. Sam holds a Bachelor of Arts in Psychology from Marist College, and has pursued graduate and executive studies as well.

Ken Anderson

Executive Vice President
With over fifteen years of marketing research experience, Ken adeptly manages projects in diverse arenas for C.A. Walker. He particularly shines in developing creative designs for studies and questionnaires, and in analyzing complex data. His insights truly turn tables and tabulations into solutions and successes.

Ken has worked in a variety of industries, but specializes in consumer packaged goods, themed entertainment and media. He has a Bachelor of Arts and a Master of Arts from Michigan State University.

Al del Rosario

Senior Vice President
Since joining C.A. Walker in 1981, Al del Rosario has become the resident expert in design and interpretation for projects utilizing multivariate analysis. He also specializes in the planning, implementation and analysis of large-scale studies, using his extensive experience in automotive and high tech research. Al further contributes by providing invaluable management of the company’s computer and internet operations.

Prior to C.A. Walker, Al’s positions included Research Manager at a major newspaper. He earned a Bachelor of Arts from UCLA and a Master of Business Administration, with emphasis on Statistics and Marketing.